Media Relations

The media can have a big impact on planning proposals.

Newspapers, radio, TV and the internet all provide a direct way into homes and offices and people believe what they say. So understanding how the media works and how to communicate with them can be crucial.

At GKA, we know how to make full and effective use of the media to promote a proposal and assist in managing the public perception of it. From project launches and scheme updates to community involvement and survey results, we can get the best possible coverage at the most effective time.

We also know how much damage a distorted news story can create. We can help avoid these from appearing and know how to manage them if they do.

GKA can provide a comprehensive media communications service on projects from inception through to completion, including:

• organising briefings and press conferences
• preparing statements and releases
• coordinating interviews and photo opportunities
• advising on and implementing advertising and marketing initiatives
• providing media training for the project team